Google’s experimental AI overviews are now being rolled out globally as part of a suite of AI-enabled features Google is bringing to its users. The overviews work by reading the search query and generating a response based on the content that would usually come up for that search. However, this plan could be risky for accounting, says Oliver Eardley, Add People’s principal SEO consultant.
While Google’s aim is to meet the needs of the searcher faster, relying on AI-generated content to answer questions people have about specific topics is a risky plan. This is particularly true for industries like accounting where incorrect information could lead to serious consequences.
Read more at International Accounting Bulletin here
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